Technology Leadership & Digital Transformation

HENRI DE MOOIJ

Technology Leader with vast expertise in cloud infrastructure, web software development (hands on), team leadership, and digital innovation

Henri de Mooij

About Me

I've been fortunate to work with amazing teams over the years, learning from each project and challenge along the way.

Colleagues often mention my approach to bridging technical and business perspectives, though I see it simply as listening carefully and asking the right questions.

What drives me is creating environments where talented people can do their best work and where technology genuinely serves the business goals.

The Netherlands

Professional Experience

Lead Developer → Head of Tech → Technology Director

CLIQ Digital

2012 - 2025 • 13 years at CLIQ

20+ years total leadership experience

Amsterdam, Netherlands

Lead Developer (2015-2019) → Head of Tech (2019-2022) → Technology Director (2022-2025)

Building on extensive leadership experience from previous roles leading creative and technical teams across innovative projects

With 20+ years of leadership experience spanning creative teams and technology organizations, progressed through technical leadership roles at CLIQ Digital, ultimately leading technology strategy and architecture for subscription-based streaming services, scaling to millions of users across global markets while achieving measurable cost optimizations and sustainable growth.

Technology Strategy & Architecture

  • • Shaped long-term technology vision ensuring scalability, reliability and security
  • • Delivered measurable Total Cost of Ownership benefits through strategic partnerships
  • • Balanced technical roadmaps with business priorities for sustainable growth

Cross-functional Leadership

  • • Built and led diverse teams across Dev, QA, DevOps, Cloud, Marketing, and BI
  • • Fostered culture of collaboration, autonomy and continuous improvement
  • • Mentored multiple team members who advanced into leadership roles

Business & Technology Alignment

  • • Translated complex technical issues into clear business strategies
  • • Partnered with C-level executives and external providers for win-win outcomes
  • • Maintained transparent communication during high-pressure incidents

Innovation & AI Adoption

  • • Early adopter of AI-driven tools and modern development practices
  • • Integrated automation to enhance efficiency and enable new opportunities
  • • Encouraged exploration of emerging technologies with business impact

Early Career & Foundation

2002-2014 • Building Leadership Through Innovation

Built foundational leadership experience through progressive roles in mobile technology and digital content, transitioning from creative audio production to leading development teams and pioneering mobile platforms during the industry's formative years.

Senior Developer Mobile & Web → Nakko

2007-2012 • 5+ years

  • • Led web & mobile development at Folders.nl (now spotta.nl) as principal developer
  • • Pioneered mobile applications for iOS and Android with push messaging services
  • • Built mobile advertising platform and content delivery systems for major brands (Albert Heijn, KPN, Q-music)
  • • Managed mobile ad networks and database optimization in startup environment

Head of Global Ringtone Production → Buongiorno

2005-2007 • 2 years

  • • Managed global production studio team across worldwide mobile VAS operations
  • • Led content acquisition, market analysis, and production roadmaps
  • • Coordinated with major record labels and maintained communication with international business units
  • • Rebuilt ringtone automation systems supporting 300+ formats during company transition

Automation Pioneer → Tutch Mobile Media & Jinglehell

2002-2005 • 3 years

  • • Automated ringtone production processes supporting 225+ formats per title
  • • Composed and produced original music for TV commercials (Brand Bier, TomTom) and mobile content
  • • Designed fully automated production workflows, achieving significant efficiency gains
  • • Pioneered early mobile content delivery and transcoding technologies

Core Strengths

Strategic Technology Leadership

Recognized for combining deep technical expertise with clear vision that drives innovation and business success across complex technology landscapes.

People-Centered Leadership

Recognized for building high-performing teams through genuine care for individual growth, creating environments where people feel valued and empowered to excel.

Business-Technology Bridge

Valued for ability to translate complex technical concepts into actionable business strategies, ensuring alignment between technology investments and business outcomes.

Strategic Partnership & Negotiation

Known for balancing firm negotiation on critical matters with genuine human connection, building trust while achieving optimal outcomes for all parties.

Innovation & Adaptability

Early mover in AI adoption and emerging technologies, with proven ability to integrate new tools and practices that deliver measurable business value.

Calm Under Pressure

Recognized for maintaining composure and providing clear direction during critical incidents, ensuring rapid resolution while supporting team members.

What Others Say

"A rare combination of strategist, technologist, and leader... an asset to any organization fortunate enough to work with them."
— CEO
"He has a rare ability to cut through noise, get to the heart of a problem, and turn complexity into clear, actionable steps."
— Tech Lead
"From a product perspective, I could always count on him to turn complex ideas into solid, scalable solutions."
— Digital Business Strategist
"His attention to detail, leadership, and focus are second to none... combines technical expertise with strong business acumen."
— Regional Sales Leader
"This guy is a great leader who combines strategic vision with the ability to create an environment where teams can grow and perform at their best."
— Senior Developer
"He impressed me with his ability to bridge technology and business seamlessly... the ideal point of contact for decision-making."
— External Partner
"Henri has a unique ability to understand the commercial impact of technical projects and provides innovative solutions with a collaborative mindset."
— Business Development Leader
"Always open to questions, always willing to share insights, and always giving clear direction when needed. Creates an environment where people feel supported."
— Backend Developer
"Proactive and always focuses on the bigger picture with overarching strategy. Enables teams to move fast and delivers clear results."
— Account Manager
"Outstanding knowledge of AWS, cloud technologies, and emerging AI tools. Always exploring new technologies to stay ahead while maintaining excellent communication skills."
— Senior Full Stack Developer
"When I started building QA processes from scratch, he was always there to support me and give advice. Really appreciated his open and approachable nature."
— Senior QA Engineer
"Guided the team with clear, fact-based decisions while keeping the bigger business picture in mind. His collaboration style kept meetings efficient and focused."
— Senior Project Manager

Education & Courses

Music Technology

HKU (Hogeschool voor de Kunsten Utrecht)

1996 - 2002

Utrecht, Netherlands

Majored in composition and technology, building foundational skills in audio production, digital signal processing, and creative technology that would later inform my approach to technical innovation and automation.

Core Focus Areas

  • • Composition and Music Theory
  • • Digital Audio Technology
  • • Sound Design and Production
  • • Creative Technology Integration

Skills Developed

  • • Technical Problem Solving
  • • Creative Process Management
  • • Audio Engineering Principles
  • • Technology-Creative Balance

Professional Development & Management Training

Continuous Learning in Leadership Excellence

Committed to continuous professional development through specialized management training programs, enhancing leadership capabilities and staying current with evolving management practices.

Management Training @ Brout

Associated with CLIQ Digital

Advanced leadership methodologies and strategic management approaches for technology organizations.

Management Training @ Highberg

Associated with CLIQ Digital

Executive leadership development focusing on team dynamics and organizational effectiveness.

Practical Leadership @ ICM

ICM Opleidingen & Trainingen

Comprehensive practical leadership training focusing on hands-on management skills and team leadership techniques.

Ongoing Professional Development

Continuous Learning

Regular participation in leadership workshops, technology conferences, and management seminars.

Expertise

Leadership & Strategy

Technology Leadership
IT Strategy
Digital Transformation
Team Building
Cross-functional Leadership
Strategic Negotiation
Stakeholder Management
Mentorship & Growth
Business-Technology Alignment
Executive Communication
Change Management
Innovation Leadership

AWS & Cloud Infrastructure

AWS Solutions Architecture
Lambda & Serverless
EC2 & Auto Scaling
RDS & Database Services
S3 & Storage Solutions
CloudFormation & IaC
DevOps & CI/CD
CloudFront & CDN
VPC & Networking
IAM & Security
CloudWatch & Monitoring
ElastiCache & Caching
SQS & SNS Messaging
Kinesis & Real-time Data
Route 53 & DNS
ELB & Load Balancing
Redshift & Analytics
AWS Cost Optimization
Reserved Instances
Spot Instances
Cost Explorer
Savings Plans
Resource Tagging
Auto Scaling
Right Sizing
Multi-Region Architecture
MediaConvert & Transcoding
MediaLive & Streaming
MediaPackage & Delivery
MediaStore & Origin
Elemental Media Services
Disaster Recovery
Infrastructure Automation
Performance Optimization
System Reliability & SLA

Cloudflare Platform

Cloudflare CDN
Cloudflare Workers
Cloudflare Pages
Cloudflare R2 Storage
Cloudflare DNS
Cloudflare Security
Cloudflare Analytics
Cloudflare Stream
Cloudflare Images
Cloudflare Tunnels
Cloudflare Access
Cloudflare Gateway
Cloudflare Warp
Cloudflare Load Balancing
Cloudflare Rate Limiting
Cloudflare Bot Management
Cloudflare DDoS Protection
Cloudflare WAF
Cloudflare SSL/TLS
Cloudflare API

Digital Media & Content Excellence

Video Streaming Architecture
Audio Streaming Systems
Live Streaming
Video On Demand (VOD)
Content Delivery Networks
Media Transcoding
Adaptive Bitrate Streaming
HLS & DASH Protocols
RTMP & WebRTC
Media Processing Pipelines
FFMPEG Optimization
Video Compression
Audio Encoding
Digital Rights Management
Content Protection
Media Analytics
Quality of Experience (QoE)
Bandwidth Optimization
Multi-CDN Strategy
Global Content Distribution
Mobile Video Optimization
OTT Platform Development
Subscription Video Services
Media Workflow Automation

Cost Optimization & Efficiency

Cloud Cost Management
Resource Optimization
Serverless Architecture
Edge Computing
CDN Optimization
Caching Strategies
Database Optimization
Load Balancing
Auto Scaling Policies
Container Optimization
Static Site Generation
JAMstack Architecture
Microservices
API Gateway
Content Compression
Image Optimization
Bandwidth Optimization
Storage Tiering
Lifecycle Policies
Monitoring & Alerting

AI & Emerging Technologies

AI Implementation
AI/ML Integration
Digital Transformation
Marketing Technology
Business Intelligence
Analytics & BI
Data Warehousing
Fintech & Payments
Digital Content Management

Modern Development & Architecture

Solution Architecture
Software Engineering
TypeScript
React
Next.js
Node.js
Python
Docker
PHP
Laravel
Symfony
Java
Bash Scripting
Zend Framework
Slim Framework
Objective-C
FFMPEG

ICT & Enterprise Services

Microsoft 365 Administration
Microsoft Teams Management
Microsoft SharePoint
Microsoft Exchange
Microsoft Azure AD
Slack Administration
Slack Workflow Automation
Google Workspace
Google Enterprise
Google Admin Console
SaaS Management
SaaS Integration
SaaS Cost Optimization
License Management
User Provisioning
Single Sign-On (SSO)
Identity Management
IT Procurement
Vendor Management
Contract Negotiation
Software Licensing
IT Budget Management
Enterprise Security
Compliance Management
IT Governance

Databases & Data Systems

MongoDB
MySQL
Amazon Redshift
RDS Management
Database Optimization

Message Queues & Caching

Redis
Amazon SQS
Amazon SNS
RabbitMQ
ElastiCache
Memcached
Message Queue Architecture
Pub/Sub Systems
Distributed Caching

Operations & Quality Assurance

System Monitoring
Incident Response
Testing Strategy
QA Processes
UI Automation
On-call Management
Troubleshooting

Systems & Infrastructure

Linux Administration
Ubuntu
Amazon Linux
CentOS
System Administration
Server Management

Get in Touch

Interested in discussing how I can help your organization with its IT strategy or digital transformation journey? Let's connect.

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